Richard Dyer:
Stars in the media exist as a construction, referencing the stardom phenomena, where celebrity figures we engage with in the media are not the authentic version of the person in real life. Stars can be portrayed as three things: construction, following a carefully manufactured persona, a commodity, existing as an economic engine designed to make money, or an ideology, reinforcing values that the audiences can adopt.
Lady Gaga born this way, as values of queer liberation and self-expression are evident.
https://www.youtube.com/watch?v=wV1FrqwZyKw&list=RDwV1FrqwZyKw&start_radio=1
Andrew Goodwin:
Certain demands are outlined in order to produce a successful music video such as: genre and characteristics, lyrics and values, music and visuals, close-ups and motifs and intertextual references. Aligning with these conventions allows for a production that sells effectively and generates revenue.
Taylor Swift love story relating to lyrics and visuals as it narrates the story of Romeo and Juliette.
https://www.youtube.com/watch?v=8xg3vE8Ie_E
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